There’ve been some new and important developments in television I want to pass your way.
One of the more interesting TV issues that didn’t get much notice in the United States is a move under way in Canada to force cable companies to unbundle their channel package offerings. That would allow customers to pick and pay for only the channels they want – they call it “a la carte.”
Efforts to do that in this country haven’t gone anywhere so far because of cable company resistance and efforts to keep things status quo. They claim unbundling would destroy their business model, taking away $70 billion in revenues. In addition, it likely would mean the end of many of the lesser-viewed channels, which wouldn’t be able to attract enough viewers and advertising to stay in business.